How To Write Jasper Blog Posts (17 Best Tips + Examples)

Jasper is a blog post writing machine that will help you crank out long-form blog posts in minutes instead of hours.

I’ve been writing blog posts with Jasper for over a year. So far, I’ve doubled my blog post writing production, ranked articles on the first page of Google, and made over $50,000.

Here’s how to write Jasper blog posts faster.

1) Tell Jasper Exactly What You Want Him To Write

(This post may have afilliate links. Please see my full disclosure)
Woman writing a Jasper blog post
Image by author via Canva—How to Write Jasper Blog Posts

The first and most important tip is to frontload Jasper with as much detail and information about your blog post as possible.

The more writing “juice” you give Jarvis, the better the blog post.

Jasper will use this information to ensure that he writes a full and well-rounded article, without any errors or typos.

To do this, fill in the “content description box” with all 600 available characters (the current limit). Jasper reads this information every time he writes anything in your long-form blog post.

If you know any keywords for your article, add those, too.

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You can find keywords with free tools like the Mozbar chrome extension (which I used for a while), with the Google Alphabet Soup method, or with paid tools like Ahrefs (which I use now).

Ahrefs also has a Chrome extension.

If possible, add all three keywords into the optional keyword box. These keywords help Jasper to optimize your article.

For example, here’s the information I input for this article:

  • Title: Jasper Blog Post Writing (7 Best Tips)
  • Description: I am writing a blog post about how you, Jasper, help write blog posts. The title will be Jasper Blog Post Writing (7 Best Tips). I will share the best tips and tricks for writing a long-form blog post with Jasper. As I describe each tip in detail, give examples of how to apply the tip. I want to write a friendly, practical article that helps readers write blog posts with AI writers. I want it to be the best blog post on the topic that exists anywhere in the world. Use mostly short paragraphs of one to three sentences. Use active voice. Refer to the reader as “you”.
  • Keywords: Jasper blog post, Jasper.

The better your input, the better your output from Jasper.

Keep in mind that Jasper learned everything on the internet in 2019, so any current or trending topics may not be in his intelligence database.

2) Write in Bite-Sized Chunks

Another secret to maximizing Jasper is to write your blog post in small sections. You can just ask Jasper to write long chunks of content over and over again, but your results are likely to be subpar.

I do sometimes use the “long” output length.

But I find the medium and short output length more accurate and reliable.

When I use the long “output” length, sometimes Jasper spits out random, unrelated text, repetitive text, or significant misspellings. Jasper seems to work best when he writes about 600 characters at a time.

What I do is start with a title and blog outline.

You can ask Jasper to create a blog outline for you from scratch, but I prefer to use keywords related to my topic.

Where do I get these keywords?

  • Ahrefs software
  • Ahrefs Chrome extension
  • The Google Also Ask section of Google search results
  • The related questions at the bottom of Google search results

You can use the free MozBar extension if you want to use a free extension to find these keywords for your blog outline.

When you Google your main topic (which should also include a keyword such as “Jasperblog post”), the same results page also shows related questions people ask about the topic.

I simply copy and paste these questions into the long-form template in Jasper.

These keywords become the outline of my Jasper blog post.

For example, I just wrote a 2,000-word article called Why Men Pull Away: The Ultimate Guide for Women.

After searching for related keywords, I came up with:

  • Why do guys suddenly pull away?
  • Why do guys pull away when they like you?
  • Why do guys come on strong then pull away?
  • Why do guys pull away in the early stages of a relationship?
  • Why do men pull away when things start to get serious?
  • Why do guys pull away and then come back?
  • Is he ghosting me or does he just need space?
  • Will a man come back after pulling away?
  • What to do when he is pulling away?
  • When he pulls away should I do the same?

Once I found these keywords (words and phrases people search for on Google related to my topic), I copy and pasted them into Jasper as my blog post outline.

Then I asked Jasper to write answers to each question, one at a time.

3) Use Special Shortcodes To Guide Jasper

Update: You no longer need to use shortcodes, but I still do sometimes anyway.

One challenge with asking Jasper to write in bite-sized chunks is that he reads the last 600 characters or so in your blog post every time you ask him to generate content.

He does this to understand the context and continue the flow of information.

That’s great unless you want him to write on something completely new. However, there is a simple workaround to fix this problem.

You can use special shortcodes to guide Jasper.

These codes restrict Jasper to one section of your blog post, making the rest of the information invisible to him.

I place the shortcodes around each subheading (the keywords I use as my blog post outline).

What are the special shortcodes to guide Jasper?

  • Place three asterisks (***) directly above and below where you want Jasper to start writing.
  • Place two hashtags (##) in front of subheadings (H2, H3, etc) to tell Jasper to focus on that content.

What I do is place three asterisks above and below a subheading. I only place the asterisks around one subheading at a time because I don’t want to confuse Jasper.

I also add double hashtags in front of the subheading.

Here is how it might look in a draft blog post:


##Is Final Draft Easy to Use? (Fully Explained)


I leave space between the subheading the second set of three asterisks because that’s where I want Jasper to write content.

Then I place my cursor between the subheading and the second (or bottom) set of asterisks. After I chose the “medium” output length, I click the blue Compose button.

Here is an example of what my screen looks like once Jasper completes a section for me using the shortcodes:

##Is Final Draft Easy to Use? (Fully Explained)
Final Draft is easy to use because of the design and user interface. The Final Draft screenwriting software is designed to be user-friendly for beginners and experts.

The first thing you will notice when opening up FinalDraft is the familiar tabbed interface to which Windows users are accustomed. This makes Final Draft seem more like a word processor than an entirely unfamiliar screenwriting software.

Many of the common formatting options are available in Final Draft, so it’s easy to format dialogue and character names for readability on screen. There are also a number of shortcuts that make Final Draft easier for those with little experience using this type of program.


Essentially, I repeat these shortcodes around each subheading in my Jasper blog post until the end of my article.

A few important tips:

  • Delete the *** after you use them.
  • Delete the ## after you use them.
  • You only want the *** and ## exactly where you want Jasper to write.

4) Prompt Jasper With Sentences

Jasper is a powerful machine-learning artificial intelligence, but he can’t yet write your entire 3,000-word article from scratch.

Jasper works best with short prompts. Your prompts can come in the form of subheadings, sentences, or partial sentences.

Many times, I will start a sentence and let Jasper finish it using medium output length content.

Typically, he will finish my sentence and write another paragraph or two.

Then I prompt him again until the end of my article. Sometimes he needs more promptings, sometimes less.

You can use all kinds of prompts:

  • Type in “write an article about how I help Jasper write articles” as your first sentence.
  • Type “Here are the reasons you should try Jasper:

Once Jasper generates content, he stops until you write a few more words or a sentence.

These words let him know where you want him to go next.

A trick I’ve learned is that you can cut and paste or copy and paste existing content.

This often activates Jasper again.

You can:

  • Copy and paste the last paragraph (which you can delete after Jasper is activated).
  • Cut and paste the last paragraph Jasper just wrote.
  • Retype the last sentence (which you can delete once you activate Jasper).
  • Type literally anything, even random nonsense (which you then delete).

I’ve personally found all of these methods to work very well in keeping Jasper activated and on point.

However, the best method is to write a new, focused sentence (or partial sentence) that guides Jasper where you want him to go next.

5) Prompt Jasper With Questions

You can also prompt Jasper with questions. One “hack” to writing a better blog post is to lead Jasper with specific, targeted questions. You can write whole sections of a blog post by prompting Jasper with a series of questions.

For example, you could write, “Why do men pull away early in a relationship?”

This should be enough to activate Jasper.

Then you hit the blue compose button so that Jasper answers the question for you.

To continue to prompt Jasper in this same section, you could ask additional questions:

  • What’s another reason men pull away early in a relationship?
  • What are the signs of men pulling away early in a relationship?
  • Why do men go hot and cold in the first few months of dating?
  • How to respond when men pull away early in a relationship?

Each question relates to the main topic, “Why do men pull away early in a relationship.”

Each question also prompts Jasper to write a paragraph or two. Once Jasper generates the content, you can either leave the prompting questions in or take them out.

Then you rinse and repeat this process until you finish your blog post.

6) Swap Out the Instructions Often

Since Jasper reads your instructions every time he writes, I’ve found that you get better results when you regularly change the information you input for the instructions.

In a way, I treat each subheading in my article as a tiny 300-500 word article.

Every time I start a new subheading, I swap out the instructions. Instead of keeping the overall article instructions, I give Jasper instructions specifically related to each section.

For example, I’ll change the title in the instructions to match my subheading and change the content description to include only the details I want Jasper to write for that subheading.

I’ll also often change the keywords to match the subsection.

This isn’t necessary, but I’ve found taking these few extra steps helps hyper-focus Jasper. In short, I get better results.

Here’s a quick summary of what you do:

  • Change the long-form template instructions each time you start a new subheading in your blog post.
  • Swap the article title for the subheading (I copy and paste the exact subheading into the “title” box)
  • Swap the content instructions to include only what you want Jasper to write for a specific subheading.
  • Change the keywords to match keywords related to the subheading.

You can repeat this process for each subheading that you want Jasper to write for you.

Sometimes the keywords remain mostly the same for all of my subheadings. Usually, I’ll change at least one keyword from a broad topic like “” to a more focused keyword such as “Jasper blog post.”

To give another example, let’s say you are writing a blog post about “the best cat food for outdoor cats.”

One of your subheadings might be, “best rated dry cat food for outdoor cats.”

Your overall keywords for the entire article might be: “the best cat food for outdoor cats,” “best cat food,” and “cat food for outdoor cats.” In this case, I would probably change the keywords to “best rated dry cat food for outdoor cats,” “best dry cat food” and “dry cat food for outdoor cats.”

These subtle changes can work wonders with Jasper.

7) Ask Jasper For Quotes, Facts, and Other Stats

You can ask Jasper for what you need in your blog post and he will usually give it to you.

You can ask Jasper for:

  • Quotes
  • Jokes
  • Statistics
  • Facts
  • Definitions
  • And more!

For example, you can ask Jasper, “Find me a quote on motivation.”

When I just typed this into this blog post, Jasper came back with:

“In order to be creative, sometimes you need the pain of being uninspired. You can’t just sit on a sofa all day and expect great things.”—Robyn O’Brien

Let’s try another example.

This time I asked Jasper to write me a poem:

My input: Jasper, write me a poem about love.

Jasper: “Roses are red, violets blue, when you’re in my arms I feel so good too.” —JasperAI Writer

See how easy that was? It really is as easy as asking!

8) Utilize the Custom Instructions for Brand Consistency

When crafting blog posts, consistent branding and voice is paramount.

With Jasper, you have the option of using the Custom Instructions feature.

Instead of repeatedly instructing Jasper about your brand’s tone, style, or voice in each prompt, make use of the Custom Instructions.

By providing details about your brand’s voice (e.g., “Write in a friendly and conversational tone”), you ensure that every generated piece aligns well with your brand’s image.

Additionally, these guidelines can remind Jasper of certain recurring content points.

For example, your brand’s unique selling propositions or key philosophies.

9) Embrace Iterative Editing

Even as Jasper is incredibly advanced, it’s beneficial to view the AI’s outputs as first drafts.

After generating content, take the time to refine, edit, and iterate.

This way, you’ll merge Jasper’s efficiency with a human touch, ensuring that the end result is both high-quality and genuinely reflective of your brand’s voice.

Over time, you might also recognize patterns or specific areas where Jasper consistently meets or misses the mark.

This allows you to refine your prompts and instructions accordingly.

10) Leverage Jasper’s Diversity

Jasper is capable of generating content in various styles, tones, and perspectives.

For different blog posts, experiment with asking Jasper to write in different voices – from formal to casual, or from humorous to informative.

This flexibility can add diversity to your blog, keeping your readers engaged and coming back for more.

It’s essential to maintain a consistent brand voice.

But occasional changes in style can refresh your content, preventing it from becoming monotonous to regular readers.

11) Craft Strong Conclusions with Jasper

The conclusion is a pivotal part of any blog post. To ensure that your posts always end on a strong note, prompt Jasper specifically for conclusions.

For instance: “Jasper, write a compelling conclusion summarizing the importance of eco-friendly practices in modern businesses.”

This way, your posts will always leave readers with a lasting impression.

Also, a well-crafted conclusion reinforces the main points of your post and might motivate readers to take specific actions, whether that’s leaving a comment, making a purchase, or sharing the post.

12) Use Jasper for Idea Generation

Before diving into writing the main content, use Jasper to brainstorm topics or subheadings for your blog post.

A simple prompt like, “Suggest five blog topics related to sustainable fashion,” can provide a plethora of fresh ideas.

You can also ask Jasper to give you ideas to expand an article or section of a blog post.

By doing so, you are streamlining your content creation process.

This not only saves you brainstorming time but also introduces potentially novel angles or topics that you might not have thought of independently.

13) Get Feedback and Improve

After writing with Jasper, seek feedback from colleagues or trusted peers.

Use this feedback not only to improve the current post but to refine the prompts and instructions you give to Jasper in the future, resulting in even better content down the line.

Iterative feedback loops are invaluable in any creative process.

Combined with an AI tool like Jasper, these loops ensure that both the human and machine components of your workflow continually evolve and improve.

14) Make Use of Jasper for Multi-Format Content

Jasper isn’t just limited to blog posts. Use it to create infographics, listicles, or even video scripts for your blog.

By diversifying the types of content you offer, you’ll appeal to a broader range of readers and viewers, boosting engagement.

It’s also worth noting that varied content formats cater to different consumption habits, whether your audience prefers reading in-depth articles, skimming listicles, or watching video content.

15) Integrate External Sources with Jasper’s Content

While Jasper can provide facts and figures, integrating external reputable sources can bolster the credibility of your posts.

After generating content with Jasper, manually intersperse links to research papers, studies, or other authoritative sites.

This validates the information in the eyes of your readers.

These additions not only enhance the reliability and depth of your content but also provide readers with avenues to explore topics further if they wish.

16) Collaborate and Co-write

Combine the strengths of multiple team members with Jasper’s capabilities.

One team member can craft a prompt, another can refine Jasper’s response, and a third can add personal anecdotes or experiences.

This collaborative approach results in rich, multi-faceted content.

The amalgamation of diverse perspectives and Jasper’s computational prowess can lead to pieces that resonate on a deeper level with your audience.

17) Set Aside Time for Learning and Experimentation

Mastering any tool, including Jasper, takes time.

Dedicate specific periods for experimentation, trying out different prompts, tones, and styles.

As you understand Jasper’s nuances better, you’ll become more adept at producing precisely the content you envision.

While the temptation might be to dive straight into content creation, the initial investment in learning and experimenting with Jasper will pay off in the long run, as the quality and efficiency of your workflow improve.

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Frequently Asked Questions: Jasper Blog Posts

In this section, I’ll go over the most common questions I get about Jasper.

Will Jasper Write An Entire Blog Post For Me?

Jasper can write an entire blog post for you.

However, it might require more editing than asking him to write small portions of your Jasper blog post, a little at a time.

I get the best results when I ask Jasper to write the introduction, then each subheading of my article, and the conclusion. I don’t ask him to write all of these parts all at once.

When Jasper writes a little at a time, the content usually needs less editing and is more relevant.

This is why I also prefer to use the “medium” and “short” content-length output.

Does Jasper Write Accurate Information?

Jasper is not a researcher, so it’s good to always double-check his facts.

Since Jasper is an AI writer, his information is not always 100% accurate, but it is usually close.

Therefore, you should always double-check the accuracy of important information in your Jasper blog post. Hopefully, one day Jasper will write perfect content, but until then, you still need to fact-check him.

He’s awesome, but he’s not magic.

No, Jasper does not copy other articles. He absorbed all the information from the internet in 2019.

He does not copy and paste from other articles, nor steal their content.

Through machine learning, he assembled a vast virtual storehouse of knowledge he uses to generate content.

Does Jasper Write Original Content?

Yes, Jasper writes original content. He combines everything he knows with your instructions to generate plagiarism-free copy.

The creators of Jasper promise 99% original content, but I have never experienced any content issues.

And I check all of my content with a paid plagiarism checker.

So far, no issues.

Where Does Jasper Get His Content?

Jasper learned all the information on the internet in 2019.

Therefore, he is not as good at generating copy for current or trending topics.

However, he will use his existing knowledge to generate the best content for you. Usually, the information still works. Then you just spend a few minutes adding anything he missed.

Summary of Takeaways

Since this is a long article, I thought it might be helpful to summarize the 7 tips for writing a Jasper blog post.

Here they are:

  1. Tell Jasper exactly what you want him to write.
  2. Write in bite-sized chunks (use the “Medium” output length)
  3. Use special shortcodes to guide Jasper (*** and ##)
  4. Prompt Jasper with sentences.
  5. Prompt Jasper with questions.
  6. Swap out the instructions often.
  7. Ask Jasper for quotes, jokes, and examples.

As a visual reminder, here is an infographic to help you remember these 7 tips (feel free to save the image with attribution):

Infographic on how to write blog posts
Infographic by Author via Canva—Jarvis Blog Post

Final Thoughts: How to Write Jasper Blog Posts

I’m completely blown away by how much Jasper helps me write blog posts faster. I hope you find him to be just as helpful for you.

If you haven’t already, go try Jasper for free for 7 days.

There is no better time to get started.

The developers add new features almost monthly, so the price is likely to go up. Some of the pricing has already changed (It’s actually gotten cheaper to compete in the market).

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